New poll shows Britons spend 24 hours researching their next holiday prior to booking

With such a diverse offering of timeshare holidays and products on the market, how do you decide which resort to choose when you’d like to explore a different destination for a change?

And how much time do British families spend researching a future break before they finally make that holiday reservation?

A new poll by travel website reveals that Britons spend a good 24 hours looking for information and photos online before booking. 1,029 UK holidaymakers took part in the poll which was part of the company’s ongoing research into our holiday habits and preferences. All of those surveyed had holidayed abroad in the previous twelve months.

When asked how many weeks it usually took them to decide on a holiday destination the average response was ‘6 weeks’, with the amount of time spent researching information and reading reviews online averaging out at around 4.5 hours a week.

Top priorities and deciding factors included:

  • Air conditioning – 77%
  • Sea View – 64%
  • Pool – 61%
  • Good food – 58%
  • Child-friendly – 53%

Timeshare owners looking to exchange at one of leading exchange organisation RCI’s 4,000 affiliated resorts all over the world have a number of helpful tools at hand to help them decide, from RCI’s own YouTube resort guides to specially designed mobile apps.

In addition, the RCI resort showcase videos and destination reviews shown on RCI® TV are also available to everyone on RCI’s dedicated YouTube channel.

For more information on all the tools available to help plan a holiday at an RCI-affiliated resort, visit

RCI’s travel division can help with flight bookings and insurance, too. For details, visit the RCI Travel Store at

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