The most famous woman in British football will be speaking at this year’s World Travel Market, the Excel London expo on November 7-10 this year.
Brady, one of the judges in the recent series of The Apprentice alongside Sir Alan Sugar, will speak at the Talk Business: Fight to Survive seminar and will offer advice to UK and European travel companies.
The World Travel Market is the trade travel event of the year in the UK, attended by travel organisations, international tourist boards and a number of leading timeshare resort developers.
She will be supported by panellists Steve Byrne, CEO of Travel Counsellors, David Jones, CEO of European Tourism Action Group, Chris Photi, a partner at travel accountants White Hart Associates, and Caroline Rifkind, senior manager, travel division, PwC.
Also speaking at WTM will be British Airways’ chief executive Keith Williams, who will deliver The Big Talk. This will be the first year that the event covers the social media platform and topics covered will include adventure travel, airline programmes, cruises, responsible/eco tourism, sports tourism, the spa and wellness industry, BRICS, luxury travel, hotel programmes, innovations, trends and forecasts, online travel, travel agencies and over 50s programmes along with much more. Attendees will be able to “Ask The Experts” at the Advice Clinics held during the expo.
Karren Brady left the advertising industry to join Sport Newspapers in 1988 and became a director within a year. She then went on to become MD of Birmingham City Football Club in 1993 and turned the football club’s fortunes around. Three years later the club made its first profit in the history of the club even though it was in liquidation at the time she took over. In 1997 the club launched on the stock market, valued at £25,000,000 and Karren Brady was the youngest MD of a PLC in the UK.
She survived brain surgery in 2006 and in addition to her most recent business accomplishments, she appears regularly on TV, the press and radio and became Sir Alan Sugar’s new right hand woman in The Apprentice in 2010.
For more information on the WTM in November visit www.wtmlondon.com