Destination spotlight: Hapimag Resort, Marrakech

With its exotic fragrances, busy souks, labyrinthine streets and mysterious ways, Marrakech is one of the world’s most exhilarating destinations.

Marrakech offers a heady mix of history and mystique, with its 1001 Nights ambiance, thanks to the snake charmers, ancient potions, maze of market streets and colourful stalls.

But if you are looking for the perfect, tranquil place to explore it from, Hapimag’s residence in Marrakech could not be a more glamorous oasis of calm.

The leading timeshare brand is celebrating its 50th anniversary this year, and this particular resort provides guests with the chance to relax and unwind at this beautiful Marrakech base.

The setting is peaceful, complete with fountains and a palm-dotted poolside area for all day relaxing,while the self-catering apartments are fully equipped offering everything guests would need for a week’s stay. Live music in the Moroccan restaurant is one of the evening’s highlights, and the nightlife of central Marrakech is only a short taxi ride away, outside this palm oasis.

To really unwind, guests can pamper themselves in the spa with luxurious treatments for the body, mind and soul and then, once they feel refreshed, soak up the sun at the resort’s outdoor pool, perhaps with one of the coffee table books about Morocco, borrowed from the resort’s own boutique library.

Once you’re feeling peckish, you can enjoy tasty local cuisines, such as tagines or couscous, outdoors on the terrace – all while enjoying breathtaking views of the Atlas Mountains.

For a fascinating day out, spend a while exploring the medina as you haggle in the exotic then watch traditional handcrafters at work. This is the perfect place to pick up gifts to bring home, including exquisite leather goods – from Moroccan slippers to wallets and jewellery, to beautiful ceramic wares.

Meanwhile, be sure to experience the unique atmosphere in the main square of Medina “Jemaa el Fna” at evening and watch storytellers, jugglers and snake charmers at work.

Mohamed Berhili, resort manager of Hapimag Marrakech, says: “Jamaa El Fna Square and the surroundings of Marrakech will show you the magic of a city of a thousand and one nights.”

Sports enthusiasts will also enjoy the chance to relax with a round of golf on one of the four exclusive golf courses near the residence, while adrenaline junkies will love the chance to visit the nearby Sahara desert.

The resort itself is fringed with palm trees and blends perfectly into the Moroccan landscape, thanks to its two-storey buildings built in the Moorish style.

A variety of residences are available, including one-room and two-room apartments, as well as hotel suites.

Hapimag members enjoy access to 57 stylish and well-maintained resorts and residences in prime locations throughout Europe. For more information on Hapimag Marrakech, visit

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