Starwood adds King George Hotel in Athens to its luxury portfolio

Greece looks set to be one of the most popular timeshare destinations in 2014, following a positive upswing in 2013 and now owners wanting to treat themselves to a night of complete pampering in the country’s capital can add The King George hotel in Athens to their bucket list.

This elegant, historic hotel recently received luxury status following a three-month renovation by Starwood Resorts.

The property has been added to the firm’s Luxury Collection, becoming the eighth hotel to be added to Starwood’s most exclusive collection in Greece.

The renovation of the King George, led by renowned Greek architect Alexandros K. Samaras, aims to return the hotel to its original splendour.

The hotel, situated between the Parliament and the fashionable Voukourestiou Street, features 59 elegant guest rooms and 43 suites, with neo-classical Greek interiors including silk and satin upholstery.

In particular, the hotel’s ornate lobby, featuring elaborate high ceilings, rich marble floors and subtle grey and yellow accents, has been carefully restored to its original grandeur.

Starwood also runs a successful timeshare ownership division, and for details on the resorts within their select portfolio, visit

Michael Wale, president of Starwood Hotels & Resorts for Europe, Africa & Middle East, said: “Our long-term partnership with Lampsa S.A. now includes three hotels in Greece, and we are grateful to the Laskaridis family for putting their trust in Starwood and The Luxury Collection brand.

“The addition of King George strengthens The Luxury Collection’s extensive portfolio in Greece, allowing us to provide global explorers with more authentic experiences in more places.”

The hotel’s two-bedroom Penthouse Suite spans 3,770 square feet and features a private terrace offering a stunning panorama of the city, a swimming pool overlooking the Parthenon, an open-air Jacuzzi, and private elevator access.

Paul James, global brand leader for The Luxury Collection, added: “Greece remains one of the world’s most mesmerising destinations, and we are pleased to offer our guests the opportunity to experience Athens through the illustrious lens of the King George.

“That Greece is our third largest market globally is a clear indication that the country’s rich culture, distinctive heritage and indigenous treasures make it a ‘must’ for our most discerning travellers.”

The newly renovated ballroom can host up to 400 guests amid its exquisite neo-classical interiors and can be divided into three separate rooms.

Tudor Hall, the hotel’s famous restaurant on the seventh floor, has also been transformed with a contemporary and elegant Mediterranean setting, with both indoor dining and outdoor options.

The hotel welcomed its first guests in 1936 and occupies a prime location in the historic Syntagma Square, the center of Athens’ golden quarter.



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